VeeamON 2017: Products and features announcement

Source: Veeam

VeeamON 2017 was the birthplace for many important products and features that will shape Veeam’s strategy for delivering a seamless digital life experience to businesses across the world.

There are many new things coming to Veeam Availability Suite and Veeam Availability Platform, all of them designed to help organizations stay Always-On in multi-cloud environments. As always, Veeam innovated and delivers a complete range of functionalities to fit every data Availability need across virtual, physical or cloud environments.

The following are some of the most important announcements we made at VeeamON 2017.

Veeam Availability Suite v10

Veeam Availability Suite v10 is going to be huge, and it will be updated with several new features, including:

  • Veeam Agent Management – Veeam Agent for Linux and for Microsoft Windows will be integrated in Veeam Backup & Replication v10 and will provide full protection for physical workstations and servers. While Veeam Agent for Linux has been available for half a year, Veeam Agent for Microsoft Windows launched at VeeamON.
  • Veeam CDP (Continuous Data Protection) – This is my personal favorite feature of v10 — it will allow you to protect and recover Tier-1 and mission-critical applications by achieving RPOs (Recovery Point Objectives) of seconds. Veeam CDP leverages VMware’s VAIO framework to intercept and push I/O streams to VMs and then replicate data without creating VMware snapshots.
  • Scale-Out Backup Repository Archive Tier – The new Archive Tier helps you lower costs and save primary backup repository space by enabling the archiving of backups to any storage or media, such as Amazon S3, Microsoft Azure or Amazon Glacier, as well as to tape. This capability provides storage-agnostic support and is designed to free up the primary repository by moving the oldest backup files from primary backup storage to cheaper storage designed for data archiving.

Plus, much more, including NAS backup support, as well as the introduction of primary storage integrations with IBM Spectrum Virtualize, Lenovo Storage V Series, and INFINIDAT.

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Veeam Agent for Microsoft Windows

Veeam Agent for Microsoft Windows 2.0 was made generally available at VeeamON 2017 and is now available for download on our website. The successor of Veeam Endpoint Backup comes in two editions – Server and Workstation, and is designed to protect non-virtualized systems that Veeam Backup & Replication couldn’t protect: Desktops, laptops, Windows-based physical servers or Windows workloads running in the public cloud. The integration with Veeam Backup & Replication includes automated agent deployment and job management, as well as the ability to move physical backups off site to a cloud provider using Veeam Cloud Connect. You can find more information about Veeam Agent for Microsoft Windows here.

Veeam Availability Console

VeeamON 2017 marked a milestone in the development of Veeam Availability Console, with general availability slated for Q3.  Veeam Availability Console — the next evolution of Veeam Managed Backup Portal — is a cloud-enabled platform primarily for Veeam Cloud & Service Providers (VCSPs), and also for distributed hybrid cloud enterprise environments that operate like service providers.

Veeam Availability Console delivers everything a service provider or distributed enterprise needs to deploy, manage and monitor Veeam-powered Availability services — no matter where the protected workloads are hosted and without the need for a VPN connection. Veeam Availability Console can be deployed in either private, public or hybrid cloud infrastructures, or as an instance within the public cloud — making it perfect for Veeam properties looking to generate new revenue streams by offering managed services alongside their traditional resale business lines. 

Veeam Availability for AWS

Another major feature announcement made during VeeamON was the new Veeam Availability for AWS, the industry’s first cloud-native, agentless backup and Availability solution to protect AWS apps and data. This solution is designed to protect and recover AWS applications and data and help enterprises move to and manage a multi-cloud environment. You can read more about Veeam Availability for AWS and register to be the first to know when this product is available here.

Veeam Disaster Recovery in Microsoft Azure

Finally, another new feature we introduced combines existing functionality in Veeam Backup & Replication with a new, free networking appliance to deliver business continuity for ANY sized business during a disaster. Veeam Disaster Recovery in Microsoft Azure, announced during Thursday’s cloud session, is designed to help any business better maintain business continuity and Availability for their most critical workloads with the next generation of “on-demand DR” in the cloud. It delivers cloud restore for Veeam backups to optimize resource allocation and gain new DR options, coupled with a newly released, easy to use, light-weight software-defined networking solution (Veeam PN for Microsoft Azure) to simplify setup and connectivity in minutes, regardless of location.

To find out more and get the feel of the VeeamON experience, here is a video with John Metzger, VP of Product Marketing at Veeam, showcasing the new products and features.

At VeeamON 2017, we introduced many new technologies and features (many of them requested by our customers) — the result of Veeam’s tireless innovation efforts. Veeam Availability Suite v10 is taking business continuity and agility to new levels and it will be a solid solution that will extend the data protection sphere to any workload: virtual, physical or cloud.

Also read:

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VeeamON 2017: Products and features announcement

The VeeamON 2017 experience

Source: Veeam

The world’s premier Availability event ended two weeks ago, and I truly believe it couldn’t have been more impressive! VeeamON 2017 took place at the New Orleans Ernest N. Morial Convention Center in New Orleans, Louisiana, and as you’ll see later in some pictures, we painted the city in green.

VeeamON 2017 was an important landmark in the history of Veeam, not due to its size, but due to the value it brought to our partners, customers and to everyone in the Veeam family. We delivered our new vision for how Veeam enables seamless digital life experiences for businesses across the world, and unveiled our new branding — a facelift to our charming identity.

VeeamON

To emphasize the vision I mentioned earlier, at VeeamON we made a few major announcements that will change the game for the digital transformation journey. We revealed the NEW Veeam Backup & Replication v10,  designed to extend the Always-On Cloud Availability Platform to Physical Servers and Network Attached Storage (NAS), Tier-1 applications and mission-critical workloads with NEW Veeam CDP and native object storage support.

We also announced the Veeam Availability for AWS — the industry’s first cloud-native, agentless data protection and Availability solution for AWS applications and data. You can find the complete list of announcements made at VeeamON 2017 here.

Besides the product announcements, there were a plethora of different activities to keep everybody busy: 85+ breakout sessions held by Veeam experts, numerous Vanguard sessions, alliance meetings, main stage keynotes from Cisco, Hewlett Packard Enterprise (HPE), Microsoft and VMware, LabWarz competition, Rafflethon and much more. Here are some pictures taken during the conference days:

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Mark Russinovich, Microsoft Azure CTO, talking about how “The Cloud Re-Writes the Rules”

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One side of the conference venue in New Orleans, LA

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Anton Gostev, VP of Product Management and his trademark breakout session

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The Global Product Marketing squad showcasing Veeam Backup & Replication v10

Almost 3,000 attendees joined us for our biggest conference and their feedback was great, but don’t just take my word for it — here is a testimonial video from attendees talking about the Veeam atmosphere.

All in all, VeeamON 2017 was an incredible experience and a great opportunity for networking and learning about industry trends and new Veeam products. If you couldn’t make it to New Orleans this year, mark your calendar for May 14 – 16, 2018 when VeeamON 2018 heads to Chicago. In the meantime, you can see what you missed at VeeamON 2017 here, including key interviews and additional product announcements!

Also read:

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The VeeamON 2017 experience

Win FREE tickets to VMworld 2017!

Source: Veeam

VeeamON 2017 was a big success and a great opportunity to see how virtualization, storage and cloud technologies work together to define the modern data center. This time we want to send you to VMworld 2017, VMware’s most important event.

At VMworld 2017 you will discover the latest innovation and trends of the cloud infrastructure and business mobility technology and interact with subject matter experts, IT professionals and top thought leaders from all around the world.

Veeam is a VMworld 2017 US & Europe Platinum Sponsor and we are giving away 10 FREE, full passes to VMworld 2017, all you need to do to become one of the lucky winners is to go to our website and REGISTER. The full conference pass includes the admission to all general and breakout sessions, VMware Hands-On Labs, Solutions Exchange, special giveaways and the famous VMworld Customer Appreciation Party.

VMworld 2017

While at VMworld 2017, don’t forget to visit the Veeam booth. There will be sessions held by Veeam experts and they will talk about the latest cloud technologies and how to build a comprehensive Availability strategy. You will also learn how to manage and restore data across public, private and hybrid clouds, Software as a Service (SaaS) infrastructures, and virtual and physical environments. Veeam is a constant presence at VMworld, and we always enjoy engaging with the IT community through interesting sessions, prizes and networking!

VMworld 2017 respects the tradition of running two dedicated conferences for both the US and Europe. The US event takes place August 27-31, 2017 at the Mandalay Bay Hotel & Convention Center in Las Vegas, NV. The European event will kick off two weeks later, on September 11-14 at Fira Gran Via in Barcelona, Spain.

We will announce one winner every week from May 29 to August 4. REGISTER HERE FOR YOUR CHANCE TO WIN! Good luck!

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Win FREE tickets to VMworld 2017!

Day 3 highlights: VeeamON 2017

Source: Veeam

Yesterday was the final day of VeeamON 2017. What an amazing experience! It has been terrific to see old friends and to get to know new ones in New Orleans this year. Over 2,500 attendees attended for three action-packed days (or five days for the VMCE class participants), networking with and hearing from IT pros, IT executives and Veeam experts.

The day started with a general session from Veeam Global Cloud Group VP Paul Mattes and the Veeam Evangelist team who presented Veeam’s Vision for a Multi-Cloud Future. Next, two special guests spoke, Microsoft CTO Mark Russinovich, SVP and Bill Philbin, GM for storage and big data segment solutions for HPE’s Data Center Infrastructure Group.

Thursday’s news was built on a long-standing alliance between Veeam and Microsoft. Below is just a quick recap of the key announcements, which were all discussed yesterday as well:

  • NEW Veeam Disaster Recovery in Microsoft Azure has been a hot VeeamON topic. It combines Veeam Direct Restore to Microsoft Azure (included in Veeam Availability Suite) and Veeam PN for Microsoft Azure to help maintain business continuity and Availability of critical workloads with all-encompassing on-demand DR in the cloud.
  • There’s been lots of buzz about Native Support for Cloud Object Storage (Azure Blob) in Veeam Availability Suite v10. Veeam announced new Scale-Out Backup Repository (SOBR) support for cloud object storage as an Archive Tier extent. This new functionality, included in Veeam Availability Suite v10, will enable customers to archive Veeam backups to Azure Blob storage. The native support will also help customers leverage Azure to reduce long-term data archival, retention and compliance costs.
  • Announced earlier this week, Veeam Agent for Microsoft Windows was big news at VeeamON. It offers features and capabilities designed to ensure Availability for Windows-based physical servers, workstations and endpoints, as well as Windows workloads running in Azure.

Each attendee at the general session yesterday received a book called Zero Day, by Mark Russinovich, and they lined up at the Microsoft booth at VeeamON to ask Mark to autograph it.

VeeamON

I joined the What’s New in v10: A Deeper Dive break-out session by Anton Gostev where he presented a detailed live demo of the new v10 version. It was a packed session with standing room only for this highly anticipated topic.

The LabWarz competition named a winner! This is Dave Stout who finished all tasks in 42 minutes and 15 seconds. Our winner went home with a $10,000 prize and the title of Best Veeam Engineer in the World! Not a bad way to introduce himself!

At Veeam, when we aren’t busy creating the best Availability products on the market, we work hard to throw the best parties on the market. The wrap-up party is another legendary event at VeeamON, and the one this year was equally awesome!

VeeamON 2017 was a huge success and absolutely the biggest Availability event of the year. Don’t forget to share your thoughts about the conference on social media using the #VeeamON hashtag.

You can find more photos on our Facebook page. I hope we will see you at the next VeeamON in Chicago!

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Day 3 highlights: VeeamON 2017

Day 2 highlights: VeeamON 2017

Source: Veeam

The second day for the 3,000+ attendees at VeeamON 2017 in New Orleans started with a general session, divided in two parts. First, Co-CEO and President Peter McKay and Veeam co-founder Ratmir Timashev presented Our Digital Future.

The presentation was a testimonial to Veeam’s innovative products, which are all designed to ensure Availability for the hybrid cloud.

VeeamON

Next, the Veeam Evangelist Team and Global Product Marketing VP John Metzger presented Availability is More Than a Word. The session included the following highly anticipated announcements:

  • NEW Veeam Availability Suite v10’s many new features and capabilities such as:
    • Built-in management for Veeam Agent for Linux and Veeam Agent for Microsoft Windows.
    • NAS backup support for SMB and NFS shares
    • Scale-Out Backup Repository — Archive Tier
    • Veeam CDP (Continuous Data Protection)
    • Additional enterprise scalability enhancements
    • Primary Storage Integration — Universal Storage Integration API
    • DRaaS enhancements (for service providers)
    • And more!

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  • Amazon Web Services’ NEW Veeam Availability for AWS is well-known by IT pros from companies of all sizes, and those same companies take full responsibility for the protection and recovery of their data running in AWS.

Veeam Availability for AWS (delivered through a Veeam and N2WS strategic partnership) is a cloud-native, agentless backup and Availability solution designed to protect and recover AWS applications and data.

With this solution, companies can mitigate the risk of losing access to applications and they are ensured protection of their AWS data against accidental deletion, malicious activity and outages.

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  • NEW Veeam Agent for Microsoft Windows is now available! It’s based on Veeam Endpoint Backup Free and includes two editions — workstation and server. With this solution, you get complete protection for both workstations and Windows physical servers, even those running in the cloud, plus protection of roaming endpoints and more.

Special guests on the main stage at the general session were two industry-renowned speakers: VMware COO Sanjay Poonen and Cisco SVP of Global Data Center & Virtualization Sales Frank Palumbo.

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The break-out sessions kept everyone busy all day. One of the most interesting sessions I attended was a session called Veeam Support vs Ransomware by Ben Milligan, Veeam VP of NA Customer Support and Mike Zolkin, Veeam VP, EMEA Customer Support.

I learned about the most popular ransomware targets, how organizations usually get infected, Ransomware as a Service and other related information. The speaker passed on great tips and tricks on how to mitigate the risk of being infected with ransomware.

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LabWarz

Our famous LabWarz contest kicked off first thing today. Over 300 attendees signed up for the competition to test their knowledge of Veeam Availability Suite 9.5 in difference scenarios. The Expo Hall at the Convention Center was filled with talented IT pros who were intent on winning the $10,000 prize in this race against the clock. The winner will be announced at the VeeamON party on Thursday night!

 

Stay tuned and join the conversation on social media using the #VeeamON hashtag!

Attendees can stay in touch and on schedule with the VeeamON 2017 mobile app:

More news from VeeamON 2017 will come your way tomorrow on day three, the last day of the conference! You can find more photos on our Facebook page.

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Day 2 highlights: VeeamON 2017

New FREE Downloadable e-book: Conversational Ransomware Defense and Survival

Source: Veeam

Conversational Ransomware Defense and Survival Veeam and Conversational Geeks collaborated to publish Conversational Ransomware Defense and Survival, an e-book that illustrates the fundamentals for ransomware preparation, protection and recovery. As the title suggests, the book is written in a conversational tone, so it’s easy to read and it addresses both the unlucky ones who have already struggled with ransomware and those who are willing to learn more about this cybersecurity threat.

Conversational Ransomware Defense and Survival introduces ransomware and explains how it evolved into such a dangerous digital threat. Ransomware doesn’t discriminate, so this guide is useful to everyone: IT pros, IT decision makers and executives, from small businesses to large enterprises and across all verticals.

Thinking that ransomware “can’t happen to me” is a dangerous approach and it can cost you a lot! One key learning of this book is that the best protection strategies against ransomware attacks are preparedness and recovery. This guide also talks about the importance of backups and how they can prove to be vital for restoring damaged or lost data when a ransomware attack occurs. Because yes, ransomware is a matter of WHEN, not IF. Your ransomware protection plan should be designed based on the 3-2-1-0 Rule, a simple yet very effective best practice.

You’ll also learn that for an organization to be stronger against ransomware, it is very important for end users to understand the risks that they are exposed to. They should be trained on how to deal with email attachments, unsafe websites and their network connections.

Why is the ransomware threat so important?

Ransomware has become one of the most feared threats for IT environments, reaching $1B in payments in 2016. The malware produces damage not only by the actual cost of ransom, but also by causing revenue decreases due to loss of productivity and a seriously affected reputation. There’s no mercy in ransomware attacks and affected targets can be businesses of any size and shape — even personal computers aren’t skipped.

To better understand the dimension of ransomware, there are “Ransomware as a Service” (RaaS) platforms run by cybercriminals who even provide customer support to negotiate the ransom. The first RaaS platform was introduced by CryptoWall, the most notorious ransomware so far, and it requires no technical knowledge.

But why is ransomware gaining notoriety instead of being vanquished? There are many factors that favored the ascension of ransomware, and unfortunately, it’s not going away anytime soon. Ransomware has been developing like an actual software product, with upgrades and enhancements being pushed really fast. This level of organization requires big budgets and R&D teams, which many legit organizations don’t have. Ransomware built its success on the weakness of the human element in IT environments, and by using social engineering, cybercriminals trick their targets into opening email attachments or clicking harmful URLs. The bad news is that cybercriminals are getting better and better at extorting money from their victims. The real solution is to be fully prepared.

Conversational Ransomware Defense and Survival is a very useful resource for everyone who needs to understand the ransomware threat in a simple and straight-forward manner. Cybercrimes are increasing in volume and efficiency, but we should be active in adapting our knowledge and technology to stay safe.

Register and download the Conversational Ransomware Defense and Survival e-book for FREE!

Read also:

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New FREE Downloadable e-book: Conversational Ransomware Defense and Survival

Take your VMCE exam on site during VeeamON 2017

Source: Veeam

VMCEThe Veeam Certified Engineer (VMCE) certification program was a success during VeeamON 2015 and this year the training is only getting better. VeeamON 2017 is a great opportunity to become a VMCE. You will find yourself among IT Pros, industry leaders and Veeam experts, the perfect environment for Veeam solutions learning. In case you are already a VMCE, you can attend the brand new VMCE-Advanced: Design & Optimization v1 (VMCE-ADO course).

 

VMCE/VMCE-ADO Benefits

As a Veeam Certified Engineer you will have the knowledge to identify and resolve issues more efficiently, you’ll distinguish yourself from your peers and you can use the VMCE/VMCA logo next to your name. Moreover, being a VMCE enables you to have direct access to support for critical on-site issues and you’ll be able to get the most out of Veeam solutions because you’ll be a Veeam expert! The VMCE certification is surely a worthy investment for any IT professional looking to take their career a step further.

What’s new this year

One of the greatest upgrades for the VeeamON 2017 VMCE training program is that we added a Pearson VUE Test Center. This allows everybody to take the VMCE exam on-site during the conference, no matter if you just attended the training as a part of VeeamON or previously through a Veeam Authorized Education Center.

Another change based on the feedback we received on last year’s feedback is that we are running the VMCE class prior to the VeeamON kick-off. Those who enroll in the course will attend class on Monday, May 15 and Tuesday, May 16, except the Partners that sign up for the class and will go to an exclusive VMCE class, which runs Sunday and Monday.

And there’s more! Those of you taking the VMCE standard exam during VeeamON 2017 will get 30 days FREE access to VMCE Video On-demand learning (must previously have attended a v8 or later course to be eligible). Students taking the VMCE-ADO exam during VeeamON will get a FREE second shot in case they fail the exam. (must previously have attended a VMCE-ADO course to be eligible).

How to register to the VMCE training and prices

If you are interested in becoming a Veeam Certified Engineer or Veeam Certified Architect, go to our website and sign up. The price for both a conference pass and attending either VMCE or VMCE-ADO training is $1,699 USD. Should you have received a complimentary pass to VeeamON 2017, it costs $950 to add either the VMCE or VMCE-ADO course. VMCE or VMCE-ADO training can’t be purchased separately.

See also:

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Take your VMCE exam on site during VeeamON 2017

Book your calendar — Top sessions not to miss at VeeamON 2017

Source: Veeam

Great news! The breakout sessions for VeeamON 2017 have been revealed, and they are all incredible. Today, I’m offering you a sneak peek at five sessions that caught my attention and which, I believe, will also spark the interest of the attendees. If you are keen to attend but haven’t booked your seat yet, you can do it here.

Hybrid Cloud Solutions from Veeam and Microsoft Azure

Veeam innovates and provides Availability strategies for both virtual and physical infrastructures with Direct Restore to Microsoft Azure. Bill McKinley, our alliance product marketing manager, and Chris Henley, senior manager of Microsoft global alliance at Veeam, will be on stage on Wednesday, May 17 from 2:50 p.m. to 5:10 p.m., and they will talk about how Veeam solutions allow you to extend on-premises environments’ Availability into the cloud via Microsoft Azure.

Bridging the Availability Gap with Veeam on IBM Cloud

Zeb Ahmed, senior offering manager at IBM, will talk about the Availability Gap that IT executives often face — the difference between the uptime they can provide and what their customers expect. The IBM Cloud and Veeam joint solution helps customers meet the SLAs of Modern Data Centers and bridge this Availability Gap. Zeb Ahmed will be on the stage on Wednesday, May 17 from 4:10 p.m. to 5:10 p.m. and will cover the considerations of Veeam deployment into the IBM public cloud.

Growing Your Cloud Business with Veeam

Speaking about CLOUD, this is the new normal for today’s organizations, and Veeam helps you to leverage its capabilities. In this session, Veeam experts will introduce you to our cloud offerings and help you choose the best option for your infrastructure. This session takes place on Tuesday, May 16 from 2:50 p.m. to 3:50 p.m.

Cloud Adoption Is a Process Not a Sudden Switch

Expanding your infrastructure to the cloud is not a matter of preference. It involves many factors and a different mindset on your IT deployment. Mike Ressler, director of product management at Veeam, will display a few use cases to increase your knowledge and trust in cloud solutions and help you better understand why cloud is so important. Mike will be on the stage on Thursday, May 18 from 2:50 p.m. to 3:50 p.m.

What’s New in v10: A Deeper Dive

We are all excited about what Veeam Availability Suite v10 will bring and what better person to talk about it than Anton Gostev, vice president of product management? Anton will provide you a glimpse of our upcoming product, making you one of the first to know! Anton Gostev will showcase Veeam Availability Suite v10 on the stage on Thursday, May 18 from 4:10 p.m. to 5:10 p.m.

 

These are just five of the sessions that caught my attention the first time I checked, but here is the complete list that will give you trouble when trying to choose which sessions to attend. VeeamON 2017 is the world’s premier Availability event, and it will take place in New Orleans, LA between May 16 – 18 at the New Orleans Ernest N. Morial Convention Center.

In closing, our president and COO, Peter McKay, invites you to the Availability event of the year and explains why you should be there:

See also:

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Book your calendar — Top sessions not to miss at VeeamON 2017

VeeamON 2017 keynote speakers and top sessions to attend

Source: Veeam

There is only one month left until VeeamON 2017, and all eyes of the IT industry will be on New Orleans for the world’s premier Availability conference. At VeeamON 2017, you’ll have the chance to interact with IT gurus and decision makers from around the world and finally get to know the Veeam experts and ask them about our innovative products. Today, I will give you more insights about our featured keynote speakers and the 80+ breakout sessions, where you’ll learn about everything that’s trending in the industry.

Keynote speakers

VeeamON 2017 will line up renowned industry leaders and professionals from all around the world and two featured keynote speakers: Sanjay Poonen, COO at VMware, and Mark Russinovich, CTO at Microsoft Azure.

Sanjay Poonen is a well-known IT executive and, as COO of VMware, he is managing global marketing and communications, cross-portfolio product marketing, as well as worldwide sales, services, ecosystem and alliances. At VeeamON 2017, he will talk in his keynote on Wednesday, May 17 about “Better Together: Veeam and VMware.” Sanjay Poonen is a popular speaker at worldwide tech conferences and his speech is something you don’t want to miss! Here is one of his talks on leadership:

Mark Russinovich, also known as the Master of Windows troubleshooting, leads Microsoft ‘s global enterprise-grade cloud platform, Microsoft Azure. He will take the stage at VeeamON 2017 on Thursday, May 18 with his “The Cloud Re-Writes the Rules” presentation and will talk about how the cloud is becoming the new normal for Modern Data Centers, a must see! Below is a presentation in which Mark Russinovich is solving some seemingly unsolvable system and application problems on Windows:

The sessions

VeeamON 2017 is THE place to be for those of you who love to learn new things. There will be 80+ breakout sessions conducted by Veeam experts and other IT pros from which you can choose. The sessions will be divided into different topics, such as Veeam Availability Suite v10 and other future Veeam products, Availability trends, best practices and more. You can check out the confirmed topics list on the dedicated page.

VeeamON 2017 Social Media contest

You can still win a fully paid trip to VeeamON 2017 in our Social Media contest until Friday, April 14! The prize includes a full conference pass, round-trip flights and accommodations in one of the VeeamON 2017 preferred hotels. Fingers crossed for you to #joinveeamon!

See also

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VeeamON 2017 keynote speakers and top sessions to attend

World Availability Day 2017 – more than just backups

Source: Veeam

In the observance of World Availability Day, I wish all of you stay out of downtime and have your data always there for you and your customers. Yes, we know that tomorrow is World Backup Day, but we consider that backups are insufficient for modern organizations. They need more than that, they need unconditional access to their applications and data, anywhere at any time.

Why Availability Day? Because Availability comes before backup, and not only in dictionaries and calendars, but in the life of a data center. It’s not only about having backups of your data anymore; it’s about being available.

What does it take to achieve Availability?

Veeam pioneered the new market of Availability, and meanwhile, we got to master it. Constant innovation and listening to our customers’ requirements are the main ingredients for our products. Veeam helps organizations of any size and shape to achieve Availability for both their virtual and physical infrastructures, as well as provide data protection solutions in the cloud.

Below, are a few offerings that will help you better understand and achieve Availability:

Veeam Not-For-Resale (NFR) license keys

The Veeam NFR license keys are a great way to experience many of our tools in your own lab for training, testing or product demo purposes. NFR licenses can be used for 1 year, and they are offered for free to certified IT pros. The new NFR program includes Veeam Agent for Linux, Veeam Backup for Microsoft Office 365 and Veeam Availability Suite, so get your FREE key!

DRaaS for Dummies

Together with For Dummies, we created DRaaS for Dummies, a FREE e-book that introduces Disaster Recovery as a Service to every interested IT professional out there. From the book, you’ll learn useful tips such as effective DR planning, how to select a trusted service provider for your organization, lower costs and much more.

VeeamON 2017

Because Availability is so important, it has its own dedicated conference: VeeamON. The edition this year will be held in New Orleans, Louisiana between May 16-18 and it’s going to be BIG. If you are keen to attend, you can convince your boss to send you to VeeamON 2017 or you can join the VeeamON 2017 social media contest.

Downtime is not tolerated anymore

Take a few seconds and imagine that many of the tools you use daily would be unavailable, even for a few minutes. That email with vital information for your business didn’t arrive on time, you couldn’t book your flight online or you couldn’t get money from the closest ATM…  it would be frustrating, wouldn’t it?

At Veeam, we don’t make a backup tool, we make the Availability product. Happy Availability Day, and don’t hesitate to share with us on Twitter why Availability is important for you!

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World Availability Day 2017 – more than just backups